L.I.I.A.R
Language- The theme of the magazine is obviously sport. The content of the magazine is stories such as team reviews. The colours used are mainly black, red, white and blue, this appeals to mainly the male population rather than female. The front cover shows basketball players during the game which would also attract the male population. The models are placed one in front of the other in a medium close-up shot, however the one that is behind the other is slightly larger than the other which creates a depth and different setting. The main heading is '350 Team Reviews' which would entice anyone who is interested in basketball teams and would like to find out whereabouts in the statistics these teams are currently playing at. The background is white which allows the models to stand out more, especially the model in blue because blue and white are completely different and therefore stand out against each other. The models look very serious and very committed to the game that they are playing which gives the audience a clear view on how seriously they take their favourite sport.
Ideology- The attitude shown looks particularly serious and focused on the end result, just as sports people are, focused on being successful and competing to their best ability. This magazine is clearly American because the outfits that the models are wearing show American places and also the cell line that includes team reviews states American teams. Another reason the American prejudgment has been used is because of the word 'Freshmen' which is an American word for first years. The belief of the cover is pretty self explanatory in the way that everything featured is to do with sports, and in particular basketball.
Institution- The main institutions are the college and the magazine itself. The conventions of the magazine aren't completely correct because the barcode would usually be at the opposite side to what it is on this magazine. However the fact that they have used three dominant colours on the cover shows that it is not too colourful that it is not tasteful but is not too bland and boring to deter customers. The headline begins with the words 'Lindy's Sports' of which they are both in a sans serif font, however the change of font becomes apparent in the word 'College' when the font is serif. Young people are more likely to be entices to a sans serif font because it's to the point and easy to read whereas serif fonts are generally quite traditional and are usually used in monthly issues such as 'The Rolling Stones'.
Audience- It is clear that the audience for this magazine is mainly the male population as it is a sports magazine and while there is a large population of girls who also enjoy sport the larger percentage of boys would probably purchase this magazine than girls. Also a sans serif font to being the headline would attract more of a younger audience because it is straight to the point and stands out more, whereas the serif fonts are usually more traditional and used on monthly issues of magazines.
Representation- The colours used are mainly blue, red, white and black which would appeal once again to the male population because they are relatively masculine colours. However some of the colours are neutral which opens up the target audience to both male and female. The main image slightly overlaps the masthead but once again the cell lines slightly overlap the main image. The background is white so makes all of the other features stand out more than what they would if the background was dark. One of the models is wearing blue which makes it completely stand out compared with the background however the other is wearing white but it still seems fairly visible around the edges which makes it stand out more than it should.
Language- The theme of the magazine is obviously sport. The content of the magazine is stories such as team reviews. The colours used are mainly black, red, white and blue, this appeals to mainly the male population rather than female. The front cover shows basketball players during the game which would also attract the male population. The models are placed one in front of the other in a medium close-up shot, however the one that is behind the other is slightly larger than the other which creates a depth and different setting. The main heading is '350 Team Reviews' which would entice anyone who is interested in basketball teams and would like to find out whereabouts in the statistics these teams are currently playing at. The background is white which allows the models to stand out more, especially the model in blue because blue and white are completely different and therefore stand out against each other. The models look very serious and very committed to the game that they are playing which gives the audience a clear view on how seriously they take their favourite sport.
Ideology- The attitude shown looks particularly serious and focused on the end result, just as sports people are, focused on being successful and competing to their best ability. This magazine is clearly American because the outfits that the models are wearing show American places and also the cell line that includes team reviews states American teams. Another reason the American prejudgment has been used is because of the word 'Freshmen' which is an American word for first years. The belief of the cover is pretty self explanatory in the way that everything featured is to do with sports, and in particular basketball.
Institution- The main institutions are the college and the magazine itself. The conventions of the magazine aren't completely correct because the barcode would usually be at the opposite side to what it is on this magazine. However the fact that they have used three dominant colours on the cover shows that it is not too colourful that it is not tasteful but is not too bland and boring to deter customers. The headline begins with the words 'Lindy's Sports' of which they are both in a sans serif font, however the change of font becomes apparent in the word 'College' when the font is serif. Young people are more likely to be entices to a sans serif font because it's to the point and easy to read whereas serif fonts are generally quite traditional and are usually used in monthly issues such as 'The Rolling Stones'.
Audience- It is clear that the audience for this magazine is mainly the male population as it is a sports magazine and while there is a large population of girls who also enjoy sport the larger percentage of boys would probably purchase this magazine than girls. Also a sans serif font to being the headline would attract more of a younger audience because it is straight to the point and stands out more, whereas the serif fonts are usually more traditional and used on monthly issues of magazines.
Representation- The colours used are mainly blue, red, white and black which would appeal once again to the male population because they are relatively masculine colours. However some of the colours are neutral which opens up the target audience to both male and female. The main image slightly overlaps the masthead but once again the cell lines slightly overlap the main image. The background is white so makes all of the other features stand out more than what they would if the background was dark. One of the models is wearing blue which makes it completely stand out compared with the background however the other is wearing white but it still seems fairly visible around the edges which makes it stand out more than it should.
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