L.I.I.A.R

L.I.I.A.R
       Language- The theme of the magazine is showing that college is fun because the model is making eye contact with the potential audience and she is smiling. The model is blonde and looks like a cheerleader which entices readers to read the magazine. The model is placed centrally which makes it a first point of contact for the potential reader. The purpose of the magazine is quite obviously to entice the reader to buy the magazine. The message that the magazine connotes is that even the cheerleaders enjoy college even when they're not just cheerleading but also in their lessons as well. The purpose of the magazine would be to show young adults that college can be enjoyable and people want to attend in order for it to be enjoyable and educational for them. The sell lines, for example would show the reader what happens in college that they may be interested in or things that may help them not to get into the wrong crowd. The colour theme is mainly red, which is bright and connotes passion in this context giving the impression that the model is passionate about attending college and would like everyone to have the same view.
       Ideology- The attitude of the magazine comes across as a happy and smiley emotion which for many is a direct way of enticing students to go to college and enjoy it while they're there. The belief seems to be again that even cheerleaders can enjoy attending college in their lessons as well as going to cheerleader practice. The models clothing seems to keep up to date with modern trends well because of not only what she's wearing but how comfy she looks in what she's wearing. The model also looks very classy in what she is wearing which is a change from the stereotype of a cheerleader which would also entice people because they wouldn't be judged on what they wear. Another dominant colour is the green in the background which is a neutral colour to add to the casual attitude to college and what people wear and how they act with others.
       Institution- The magazine itself is the main institution and uses the model and the sell lines to entice the reader keeping their best interest. 'She's 15 and Pregnant' for example attracts the reader to buy the magazine because that is the sort of story that people, especially teenage girls would want to read, because the gossip is what sells a lot of magazines so the institution has used ideas from elsewhere in order to improve this magazine in a way that would attract the target audience. The sell lines would be the main feature of profitability because the sell lines are usually what sell the magazines for example in another magazine such as 'Closer' the sell lines about celebrities and the gossip about the drama that goes on between them are what sells the magazine because a customer would want to read about this drama and would therefore buy the magazine and if they think the story is good the company may get repeat custom from the audience.
       Audience- The product is specifically aimed at teenage girls who preferably go to college. I have come to this conclusion because the sell lines seem to be specifically targeted at teenage girls such as 'Avoid sleeping your way to the top' this seems to be aimed at girls because it is more frowned upon when girls have slept with a number of people than it is with boys. the model herself is young so people included in the target audience may be able to relate to her in some way so they would be attracted to the magazine in general. The design is fairly neat which reinforces the fact that you need to be organised in college in order to be able to revise to get the best grades. However the layout also shows a relaxed manor which is also a key thing to be in college in order to get the grades that someone wants. The model is in a relaxed position as well and the emotion that she is showing also looks very real and calm.
       Representation- The colours used on the magazine are fairly neutral and the background is a general background that looks particularly like a field which also indicates the fact the model is maybe a cheerleader. The main story is 'A new kind of balancing act' which also emphasises the cheerleader stereotype. The model is making eye contact with the potential audience which creates an element of involvement with the reader. The positioning of the conventions are expectant as with the other magazine covers that I have analysed. Overall the magazine is a good example of enticing the specific intended target audience because of the positioning and language of the magazine as a whole. Also the way it links effectively with the conventions and the reason the magazine has been published for example the background and the models passion which is assumably cheerleading.